Dental site Toothpick eases booking pain

Dental website Toothpick.com is aiming to have a quarter of high-street dentists signed up within the next 12 months, says founder
Sandeep Senghera.

Teeth_toothpick

The former dentist states that the site currently has one in seven high street dentists signed up to its find-a-dentist service, launched in March
2013.

Toothpick lets people book and re-book appointments, find practices, view charges and read patient reviews.

It has so far chalked up £17 million in bookings since launching, saving the NHS approximately £1 million in rerouting emergencies from A&E
to dentists.

The site has about 150,000 appointments available to book online at any time and expects this to rise to 500,000 by next summer. Toothpick is backed by venture capital investors including Passion Capital, 1 Seed and EC1 Capital.

Patients can use it for free, while dentists pay a monthly subscription to have their appointments listed on the site and £20 for each private patient
they sign up.

“There are 25 million people have not seen a dentist in two years. At first I thought it was a lack of motivation but then I realised there was a problem with access to good quality local dentists. We want to make it as consumer friendly as booking a 5-star hotel,” Senghera said.

 

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