Dental site Toothpick eases booking pain

Dental website Toothpick.com is aiming to have a quarter of
high-street dentists signed up within the next 12 months, says founder
Sandeep Senghera.

Teeth_toothpick

The former
dentist states that the site currently has one in seven high street
dentists signed up to its find-a-dentist service, launched in March
2013.

Toothpick lets people book and re-book appointments, find practices, view charges and read patient reviews.

It
has so far chalked up £17 million in bookings since launching, saving
the NHS approximately £1 million in rerouting emergencies from A&E
to dentists.

The site has about 150,000 appointments available to book online at any time and expects this to rise to 500,000 by next summer.

Toothpick is backed by venture capital investors including Passion Capital, 1 Seed and EC1 Capital.

Patients
can use it for free, while dentists pay a monthly subscription to have
their appointments listed on the site and £20 for each private patient
they sign up.

“There are 25 million people have
not seen a dentist in two years. At first I thought it was a lack of
motivation but then I realised there was a problem with access to good
quality local dentists. We want to make it as consumer friendly as
booking a 5-star hotel,” Senghera said.

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